The Coca‑Cola Company began building its global network in the 1920s. Now operating in more than 200 countries and producing nearly 450 brands, the Coca‑Cola system has successfully applied a simple formula on a global scale: provide a moment of refreshment for a very small amount of money -- a billion times a day. In this assignment, you will be critically evaluating the vision, values, mission statement, and goals/objectives of the Coca-Cola Company. Keys to the Assignment. After studying the background materials and completing the SLP, you are in an excellent position to evaluate a company's published mission, vision, values, and objectives/goals. KFC's mission, vision & values motivate 78% of KFC employees. 6% of employees say that the main reason they stay at KFC is because of the KFC company mission. Comparably data clearly shows that a focused mission statement and cohesive core company values are vital to maintaining employee alignment. Answer. Creating a compelling vision and developing the strategies to achieve it is one of the organization 's most difficult challenges. The vision is more than a dream; it must convey a larger sense of organizational purpose, so that employees are able to picture themselves "building the dream company" rather than "laying the stones." Respect. Our diverse team of associates, with their unique perspectives, ideas and experiences, provide an inclusive culture for all associates to have a rewarding career and reach their full potential. Our consumers, who rely on the highest quality products to meet their desire for beverages for life. Our customers, who value and depend on our According to Kottler and Keller (2012), brand loyalty increases the ease in price increment with little effect on sales of the product (Kottler & Keller, 2012). Our experts can deliver a Coca-Cola Branding, Mission, Vision and Values essay. tailored to your instructions. for only 13.00 11.05/page. 308 qualified specialists online. Coca Cola’s mission statement is: “Our mission is to refresh the world in mind, body, and spirit, to inspire moments of optimism and happiness through our brands and actions, and to create value and make a difference.”. The company was founded in 1892. Primarily, it was engaged in the manufacturing and sale of syrup and other similar At the end of 2020, we reached our goal of averaging 1.5 liters of water per liter of beverage produced with a year-end water use ratio of 1.49 —an impressive 24% improvement in our water use ratio from our 2010 baseline year. Notably, this represented savings of more than 17 billion liters from 2010 through 2020. ELnqe.